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When Air Canada revolutionized air travel with the multi-trip flight
pass, available only online, the natural evolution was to continue
the revolution online with an interactive demonstration of the many
advantages for consumers.
By integrating several testimonials from “revolutionary travellers”
(don’t forget to click on the phone and the poster on the ground),
the microsite presents an intuitive and friendly navigation area
where users can discover the product at their leisure.Thanks to
an interactive map, users can visualize the travel zones that
correspond to different passes. There is, of course, a link to the
transactional site where they can purchase their pass online.
CLICK ON VISUALS |
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